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Shelly in Real Life
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About Shelly

Hi, I’m Shelly. I got my ADHD diagnosis at age 34 during the peak of my Google career, and it felt like one of life’s biggest mysteries was finally solved.

Like so many high-achieving women with undiagnosed ADHD, I spent decades living in this weird paradox: crushing it at work while my personal life felt like constant chaos. I could lead product launches at Google but struggled to maintain basic routines at home. I was completely burnt out and constantly wondering why “simple” things felt impossibly hard.

What I found, after years of quietly running experiments on myself, kept coming back to the same thing: metabolic health. How I ate, how stable my energy was, whether my brain had the right fuel. These things mattered more than any productivity system I’d ever tried.

I spent 15 years at Google, the last four deep in the YouTube creator economy, launching products like Partnership Ads and the Creator Partnerships Hub. It was the job I’d genuinely manifested out of my own obsession with content and creators. Showing up fully for that meant figuring out how to actually function at my best, not just working through the burnout cycle.

I’ve been making content for over a decade, always on the side, always telling myself I’d focus on it when work slowed down. Now I hold a certificate in nutrition for metabolic health from Cornell, I’m training to become a national board certified health coach, and I’m teaching other women with ADHD what took me years of personal experimentation to figure out.

✨ Not sure where to start? Here:

  • State, Story, Strategy – the philosophy behind everything I teach
  • The Bathtub Model of Stress – if you’re a high-achiever running on empty, start here
  • Follow along on Instagram @shellyinreallife – Follow along in real time, come say hi 👋🏻

 

Follow on Instagram

For my ADHD girlies who want to organize like The For my ADHD girlies who want to organize like The Home Edit but are still living in a hot mess 🙃

This office has been our trash room, an emergency WFH setup, and now… slightly organized (if you zoom in enough). I’m turning 40 this month, and it’s finally time to finish it.

After 7 years of reading every ADHD book I could get my hands on, these 3 steps are what finally clicked for my brain:

📝 The 5-minute list
📍 The map
📦 The ugly first draft

…and then the final boss: everything I’ve been avoiding.

I’m sharing each step in real time, mistakes and mindset shifts included. Thanks for following along on this journey!

Aesthetic office designed by @kindofnicedesign ✨

#adhdwomen #adhdorganization #homeorganization #adhdlife
If your to-do list is stressing you out before the If your to-do list is stressing you out before the year’s even over, try prioritizing with the 4 D’s:

✅ Do: lower the bar to the few things that matter most
🤝 Delegate: you’re allowed to ask for help
⏸ Delay: still important, just a problem for future you
❌ Delete: if you’ve delayed it enough times, it might not be that important

I’m 40 in two weeks, finished half my 40x40 list, and I’m okay with that.

#adhdwomen #productivityhabits #todolists
For years I thought being messy was just my person For years I thought being messy was just my personality. It didn’t make sense how I could be so type-A at times and yet still can’t get it together to clean my room.

(Hello undiagnosed ADHD 👋🏻)

Being diagnosed w/ ADHD at 33 helped me finally move from a fixed mindset of “I’m just a messy genius🤪” to a growth mindset of “I can learn skills to deal with this mess.”

Turns out a lot of people with ADHD struggle with executive function: the skills that help you plan, start things, and putting things back where it belong. AND these skills are trainable.

A few things that have actually worked for my brain:

🧠 A written brain-dump list before I touch anything (without it, I’m a pinball)
📦 The three-category sort: I know where it goes / needs a few steps / decide later
⏱️ 15 minutes of morning planning, so I always have a clear plan to follow

Next up: my ADHD final boss, this office. I’ve been trying to get it Pinterest-perfect for years. Can I actually do it before 40? Follow along and be my body double 👀

Just wanted to share before ADHD Awareness Month was over 🙃 

Are you or someone you know also Type-A and messy as hell? Tell me I’m not the only one 👇

#adhdawarenessmonth #adhdwomen #adultadhd #adhdorganization
Been a bit quiet here, but for good reason 👋🏻 I’v Been a bit quiet here, but for good reason 👋🏻

I’ve been taking a break from content to fully focus on becoming a certified health coach. 

👩🏻‍🎓Excited to share that I’ve graduated from @mindbodygreeninstitute, been coaching clients, and am one step closer to a goal on my 40x40 list: becoming a National Board Certified Health & Wellness Coach (NBC-HWC).

Honestly, the last 6 months have felt a little anticlimactic, especially compared to the demanding nature of life at Google. These days, I’m taking the time and space to get used to my identity as a new mom and solopreneur.

To sit for my board exams, I need more coaching hours, so I’m taking on new clients! If you’re in a season of prioritizing your health, DM me and let’s talk about how we can work together 💌

#adhdwomen #healthcoaching #nbchwc
You’re not depressed, you just need a trip to Euro You’re not depressed, you just need a trip to Europe 🙃.
 
When you’re under chronic stress and running on empty, it’s easy to wonder if it’s something more. Here’s the quick gut check: if getting distance from the thing burning you out makes you feel better, great, you probably just need more rest and recovery. But if a trip to Europe doesn’t lift your mood at all, that might be your sign to reach out to a therapist or someone who can help.

This is Episode 4 of the Burnout Diaries where I share frameworks on how to get out of burnout.

✈️ Send this to a friend who needs a trip to Europe because they’re feeling burned out and working way too hard.
you’re not disorganized. you’re avoiding a decisio you’re not disorganized. you’re avoiding a decision that feels permanent.

start organizing with what you already have, even if it’s a little ugly. figure out where things actually go, and live with it long enough to know it works. the aesthetic storage comes after.

this took me years to figure out. 🤯

✨ send it to your type-a ADHD friend who aspires to live like The Home Edit but is spiraling on the wrong step.
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