Hi, I’m Shelly. I got my ADHD diagnosis in my 30s, and it felt like one of life’s biggest mysteries was finally solved.
Like so many high-achieving women with undiagnosed ADHD, I spent decades living in this weird paradox: crushing it at work while my personal life felt like constant chaos. I could lead product launches at Google but struggled to maintain basic routines at home. I was completely burnt out and constantly wondering why “simple” things felt impossibly hard.
What I found, after years of quietly running experiments on myself, kept coming back to the same thing: metabolic health. How I ate, how stable my energy was, whether my brain had the right fuel. These things mattered more than any productivity system I’d ever tried.
I spent 15 years at Google, the last four deep in the creator economy, launching products like Partnership Ads and the Creator Partnerships Hub. It was the job I’d genuinely manifested out of my own obsession with content and creators. Showing up fully for that meant figuring out how to actually function at my best, not just push through.
I’ve been making content for over a decade, always on the side, always telling myself I’d focus on it when work slowed down. Now I hold a certificate in nutrition for metabolic health from Cornell, I’m training to become a national board certified health coach, and I’m teaching other women with ADHD what took me years of personal experimentation to figure out.
โจ Not sure where to start? Here:
- State, Story, Strategy: My Content Framework – My foundational philosophy for managing ADHD
- The Bathtub Model of Stress – a 3-step framework for recovering from burnout
- Follow along on Instagram @shellyinreallife – Follow along in real time, come say hi ๐๐ป

